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August 18, 2022

Boost Your Brand’s Visibility with Custom Channel Letter Signs

Home » Blog » Boost Your Brand’s Visibility with Custom Channel Letter Signs

We often think that having the best products or services is the key to getting more customers and more business. While this is true in an ideal scenario, it isn’t always the case. You may have the best products or services. However, it wouldn’t make that much of a difference if people don’t know they exist.

Business visibility is a vital component to the success of any business in Woburn. It is how customers recognize and find your business. Moreover, the more visible you are, the more credible your business becomes.

This is where signage can help. Business signs help you get in front of your target audience. They establish your business presence in your local community. And among the many sign options, channel letters are the best at keeping your store or office visible.

Before looking for the best channel letter signs “near me,” here are the top reasons to invest in these signs.

Custom channel letters are highly customizable

Business visibility isn’t just limited to being seen. It’s also about being recognizable to your target audience. Having customized signs makes it easier to stand out from the crowd. This is exactly what these signs can offer.

We can design your signs to match your brand, business name, and logo. This makes your signage unique, and easier to spot even in a busy business district.

These signs are three-dimensional

The 3D feature of channel signs adds to their enhanced visibility. 2D signs get lost in the crowd, especially when viewed from the sides. Three-dimensional signs, however, can be seen and read at multiple angles.

This makes your sign more eye-catching. It is especially helpful when you want to get the attention of people driving by. 3D signs are hard to miss, even from a moving vehicle.

Channel letters are usually illuminated

Humans are naturally attracted to light. More specifically, we are attracted to the changes in light. This is one of the key reasons people are more drawn to illuminated signs.

These three-dimensional signs can be illuminated in different ways:

  1. Front-Lit Signs – the standard type, with the signs illuminated from within. This gives you bright, clear letters, characters, or graphics.
  2. Halo-Lit Signs – these are illuminated from the back. The front face is left dark, creating a warm glow or “halo” around each letter or character.
  3. Front-Lit/Reverse Lit – this is a combination of the first two types. The bright front face and the warm glow around the letters make it more vibrant and eye-catching.

Illuminated signs give your business 24-hour visibility. This is a great investment when you want to extend your market reach.

Looking for channel letter signs near you?

The right sign solutions can make a big difference in the success of your business. Take advantage of the chance to become more visible to your target audience with channel letter signs today.

For high-quality sign solutions in Woburn, business owners continue to trust The Sign Doctor for help. We are a full-service sign company that designs, produces, and installs your signage needs.

Know more about our premium products today! Contact us for a free consultation with our sign experts.

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